Privacy Policy
In TURIBUS COLOMBIA S.A.S. We are committed to respecting and protecting your privacy, in compliance with Colombian legislation and applicable international standards for the protection of personal data. This policy governs the way we process your information when you interact with us through our physical and digital channels.
Scope of application
This policy applies to all personal information we collect and process, including but not limited to:
• Data collected when purchasing or booking our tours and services.
• Information obtained through web forms, WhatsApp, social media,
phone calls, in-person events, referrals, or advertising campaigns.
• Data managed in our CRM systems and digital marketing platforms.
2. Purposes of Processing
We process your personal data in order to:
1. Provision of contracted services: reservation management, confirmations, changes, and after-sales service.
2. Communications and Marketing: Sending commercial information, promotions, satisfaction surveys, news, invitations, and relevant content via email, instant messaging (WhatsApp, SMS), or phone calls.
3. Optimization of campaigns and measurement of results: analysis of key metrics (KPIs) derived from digital campaigns, audience segmentation, and message personalization.
4. CRM Relationship Management: Updating your interaction history, preferences, and contact data to deliver personalized experiences.
5. Legal and contractual compliance: responding to authority requirements, managing claims, and ensuring the legal security of operations.
3. Legal Basis and Consent
The processing of your data is carried out on the basis of:
1. Express and prior consent granted by you.
2. Execution of a contract of which you are a party.
3. Compliance with legal obligations.
4. Legitimate interest of TURIBUS COLOMBIA S.A.S., as long as your fundamental rights and freedoms are not violated.
4. Receiving messages and emails
If you have received communications from TURIBUS COLOMBIA S.A.S., it is for one of these reasons
reasons
A. You voluntarily provided your email address or contact number to receive information.
B. You registered in our database when you purchased or booked a tour.
C. You have an ongoing business or contractual relationship with us.
D. We respect your time and limit the frequency of our mailings in accordance with responsible marketing best practices.
5. Information Protection
• We adopt technical, administrative, and organizational measures to prevent the loss, alteration, unauthorized access, or misuse of information.
• Sensitive data encryption.
• Restricted information access protocols.
• Regular backups.
• Confidentiality agreements with suppliers and employees.
6. Transfer and Sharing
• We do not sell or rent personal data to third parties.
• We only share information with:
• Technology service providers, CRM, email marketing, and messaging contracted to operate campaigns and communications.
• Competent authorities, when legally required.
In the case of international transfers, we guarantee that the recipient complies with equivalent or higher data protection standards (e.g., GDPR).
7. Data Conservation
The data will be kept only for the time necessary to fulfill the
purposes described, or until you request its deletion, as per the law.
8. Holder Rights
As the data subject, you can exercise your rights at any time to:
A. Know, update, and correct your data.
B. Request erasure or withdraw consent.
C. Object to the processing of your data for marketing purposes.
D. Request proof of consent given.
9. Procedure for Exercising Your Rights
You can exercise them through:
Email: info@turibuscolombia.com mercadeo@turibuscolombia.com
Address: 9th Street No. 43a-31 Local 206 Medellín – Antioquia (Marketing Department)
• Phone: (604) 501 1788
10. Broadcast List Exclusion
Each email or message includes an automatic mechanism to unsubscribe or modify.
your preferences.
11. Policy Modifications
We reserve the right to modify this policy at any time to adapt it
to regulatory changes or internal improvements. The updated version will always
available on our official channels.
Last updated: August 13, 2025.